Brand Definition
Future Ready Five is the leading collective impact organization taking a holistic approach to kindergarten readiness in Central Ohio.
The FR5 Brand
The visual identity for Future Ready Five reflects the refined tone and style of the brand; playfulness, growth, empowerment, and collaboration.
By developing a strategy and identity that symbolized this growth by incorporating visual elements like the iconic arrow, to reflect the idea of forward motion, moving Future Ready Five forward in their initiatives.
By keeping the concept close-in to previous identity, the rebrand to maintains recognition amongst their community.
Typography
HEADLINE SELECTION
BODY COPY SELECTION
USAGE
SAMPLE